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Base IT how has a proud history of efficiently identifying opportunities to exploit within current markets, whilst approaching and developing new and unexplored markets, to the point of generating healthy revenues. This has been achieved by efficient qualification of market segments, intensive qualification of the prospects in those markets, and superior face-to-face selling skills.

Our services have been utilised in many technology areas. We have experienced success in the Enterprise computing arena, in Systems and data management, data mining and warehousing, RDMS product and services, Applications development (services and tools), Analytical systems, GPRS vehicle tracking and fleet management, and document management to name only a few.

We also have significant experience in the medium to small business areas, mainly through marketing and selling Microsoft based technology in the form of ERP/CRM systems, managed server infrastructure, and creative expertise for web site design.

Base IT is founded on the combined experience of 25 years of two IT business development and marketing executives who saw many vendors struggling to achieve the results expected.

This situation generally arises due to a lack of “concerto” in the sales plan, rather than market conditions. We find that, with results needing to be based on quality activity, and constant tuning and refinement of that activity is paramount. This means that whilst playing the “It’s a number game”, we ensure that the foundations and the game are constantly in a state of improvement, and that pipelines and always “real” and of the highest quality.

We deploy our strategies and people to find the right combination and chemistry to deliver consistent, measurable growth, and in the process deliver “go to market” efficiencies our customers cannot deliver for themselves.

For organisations attempting to introduce their technologies into the Australian and New Zealand market place the process of research, introduction and establishment is high in importance. Base IT’s range of services are designed specifically to make the path of the vendor’s interest in our market to establishing their technologies with a referenceable client base.

Our services are also designed to ensure the fastest time to results, and we do this by backing all our customers with intensive, high quality, lead generation activity.